What is smart routing?

Smart routing is a payment optimization system that automatically directs transactions to the most suitable card acquirer. This technology uses dynamic rules and live analysis to achieve two primary goals: maximizing transaction approval rates and minimizing processing fees.

The system makes intelligent acquirer selections by analyzing multiple factors: transaction characteristics, acquirer performance metrics, compliance requirements, campaign rules.

Key benefits

• Higher approval rates and lower processing costs
• Improved payment success rates
• Enhanced customer experience through seamless processing
• Reduced operational overhead

Supported routing criteria and features

• BIN/issuer country
• Currency
• Transaction amount
• Payment product
• Card scheme
• Transaction volume split
• Acquirer features
• AI/machine learning model
• More features will be added

The routing rules can be configured on your merchant ID or platform level.

How does it work?

By matching each transaction with the most appropriate acquirer, you can achieve better financial outcomes while providing consumers with seamless payment processing. This routing optimization happens automatically in real-time, requiring no intervention after initial setup and configuration.

1. The consumer places an order on your website.
2. You send over the payment request to us either with Connect API or using MyCheckout hosted payment pages.
3. The transaction request is sent to the Worldline platform for processing.
4. Worldline's platform checks if Smart Routing is enabled for you and invokes the Smart Routing engine to determine the optimal transaction routing path.
5. The Smart Routing engine evaluates the transaction based on predefined criteria.
6. Based on the evaluation, the most relevant acquirer is selected as the preferred primary acquirer and the rest are reserved as the backup/secondary acquirers.
7. Confirmation of the selected acquirer is returned to the routing criteria module.
8. Routing criteria returns the acquirer selection outcome back to the Smart Routing engine.
9. Smart Routing engine communicates the selected acquirer information back to the Worldline platform.
10. The Worldline platform forwards the transaction request to the selected card acquirer.
11. The card acquirer sends the request to the card issuer for transaction authorization.
12. The card issuer authorizes the transaction and returns the approval or denial response.

How to enable Smart Routing?

• Ensure that you are integrated with at least two acquirers to use this solution.
• Contact us to discuss your business needs and discover how Smart Routing can improve your authorization rates.
• Our Customer Experience Team will enable Smart Routing for you.
• Start processing transactions using the optimal acquirer choice for your business.

FAQ

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  Who should I contact for more information about Smart Routing?

  Please reach out to your dedicated Account Manager. They will arrange a call to explain the details of Smart Routing and discuss how it can be applied to your specific use case.

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  Is my business suited to benefit from Smart Routing if I already use an Orchestration Platform?

  Yes, this solution operates within the Payment Service Provider (PSP) layer, complementing the benefits of an Orchestration Platform without disrupting its functions. While an Orchestration Platform assists in selecting the best PSP for your business, Smart Routing optimizes transactions after the PSP has been chosen.

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  Do I need to be boarded with at least 2 acquirers to be able to use this feature?

  Yes, you need to be boarded with at least 2 acquirers to use Smart Routing.